Association of Authors Agents (AAA) New Guidelines

Self-publishing is truly coming of age. The force and energy behind this movement is so intense that agents have for several years been offering adjunct services like marketing, assisted publishing, and the like to self-publishers.
Because of these new services, the AAA has laid out new guidelines for their members. The guidelines encourage members to provide their terms of business with regard to all services offered in writing. These should include any costs associated with the agent’s assistance and who will pay those costs.
If you haven’t heard about agent-assisted publishing, it can be a real boone. You’ll have access to the agent’s network, including connections at the media outlets that feature articles, interviews, and reviews of authors and their books. You’ll also tap into their marketing savvy as you reach out to readers.
How do you connect with an agent for this kind of relationship? You create the same pitch items you would if you were submitting to their firm for representation to traditional publishers: a query letter, book proposal (for nonfiction) and a synopsis, bio, and marketing overview (fiction).

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