USA Today lists one reporter’s top ten choices for most sought-after books that are no longer in print. Number one is Sex by Madonna, followed by Stephen King’s Rage and My Pretty Pony.
Several years ago, Barnes & Noble launched a program that offers exclusive content to readers. Often the project rereleased books with additional content like author comments that were available only through B&N.
Now the program is really taking flight with exclusive content for teen and tween readers. The extra content extends the storyline, provides more backstory, and answers readers’ questions. The books under this banner are receiving exclusive marketing campaigns and in-store signage and enhanced placements.
Bind-ups, collections of previously published short fiction, novellas, and the like, is being viewed in a new way. Before, publishers released collections as an afterthought, mostly as a way to enhance sales or increase revenue using items from their existing catalogues.
Now, publishers are realizing that ebooks are offering new ways to engage with books. Waterbrook Multnomah is releasing three novellas in a single book as an experiment. HarperCollins Christian Publishing is revamping a series by releasing a series specifically under this format. A Year of Weddings will come out every three months with seasonal themes; each release will bind together three novellas.
Publishers are reaching into new arenas by recasting old ideas. They aren’t dead yet…not by a long shot.
Literary agent Steve Laube has bought the Christian sci-fi publisher Marcher Lord Press. Open since 2008, the press has a backlist of 40 titles. Laube plans to release 4 to 8 titles per year through Marcher Lord.
WinePress Publishing, a Christian self-pub company, has closed. It was plagued recently with complaints from authors and accusations of fraud. It has directed its authors to try Amazon for republishing their books.
When you’re deciding which printer or self-publisher to use for your books, be sure to check out the company closely or rely on a referral from someone in the industry or a fellow author. Keep your intellectual material and your career safe from this kind of upheaval, and avoid any interruption in your efforts to reach readers.
Connect with an agent and work on your book at the Texas Writing Retreat. Held August 5-10 near Houston, you’ll have an opportunity to connect with Elizabeth Kracht of Kimberley Cameron & Associates. This five-night writing retreat is all-inclusive (food, drinks, and board) with the attendees limited to 7 to 15.
Connect with agents face to face at the Missouri Writers Guild Conference April 25-27 in St. Louis, MO. Meet with Ken Sherman of Ken Sherman & Associates, Laura Biagi of Jean V. Naggar Literary, Sorche Fairbank of Fairbank Literary, or Gina Pantettieri of Talcott Notch.