Authors, be aware that many of the largest printers are now being investigated for fraudulent activities. The charges include making misleading claims on how their marketing and promotional packages can enhance sales, placement opportunities, and other complaints.
Remember: If you have to pay ANY money up front, the company is NOT a traditional publishing house. It is a PRINTER.
Even if the printer can offer marketing services, you are still self-publishing.
Print shops might also offer book placement services…but they are still printers and you are still self-publishing.
An educated author is a happy author!