Very good overview article on thinking about your writing career. When the time is right, my clients and I discuss the business aspects of writing. This ranges from our first contact when they’re wondering whether their work is marketable to considering their audience’s needs during editing or rewriting. When the final product is done, we then discuss market trends that will impact their choice of agents and publishers.

Publishing is a business and, as the author, you must consider yourself the CEO of your book. From start to finish—the germ of a book idea to publication (and beyond)—you must take charge. If you make good business decisions, you will surely experience greater success. If not, then, you could be one of the nearly 78 percent of authors who fail.