Tag Archives: Google

Book Trailers That Turn Heads

Today I want to introduce you (again) to an individual who is a fantastic resource for every author who is serious about selling their books.

TFMODustFrontCover (1)Aleksandar Tomov has done several videos for my books. Two are traditional trailer videos that focus on the books. The first novel, The Family Made of Dust, won two national awards and was shortlisted for a third honor.

Dust was rejected by the big publishers because they didn’t believe people would be interested in the journey of a biracial man who searches the Australian Outback for a missing friend. It’s an adventure/family drama/diverse tale that one reader, after finishing the book, said, “Well, I’ll be damned,” and then turned back to the first page to read it again!

The trailer Tomov created for this one is on my YouTube channel here. The videos he pulled together blend Aboriginal traditions, Outback vistas, and a darkening music track to really capture the flavor of The Family Made of Dust. The trailer, like the book, makes you want to travel to Australia and experience the Outback for yourself.

The year after Dust came out, many readers had asked for more information about Aboriginal lives and their cultures. Readers were very interested in how the protagonist had applied his traditions to solve the issues he faced in his life, so I pulled together a collection of Aboriginal folktales that could help modern people around the world.

SSFrontB&WIn Seven Sisters: Spiritual Messages from Aboriginal Australia, essays describe how traditional people used these stories, and how that wisdom applies today. The book is very popular with fans of The Secret, The Things You Can See Only When You Slow Down by Haemin Sunim, and readers of Eckhart Tolle, Louise Hay, and Paul Coelho.

The video Tomov put together for this book is very different. In fact, it doesn’t look much like a book trailer at all. The fact that individuals can share this video simply for the beauty of the images and the message of women’s empowerment means that it has been shared widely.

The video, available here, is longer than a book trailer, too, because the song needs it to be. That hasn’t stopped people from watching, sharing, and sending me messages about it! Trailers can help your Google rankings, too.

ReparationEbook

My next two novels, Beloved and Reparationare dark tales that mix the fantasy elements of Neil Gaiman (American Gods) and China Mieville (The Kraken) with the literary sensibility of Ursula Le Guin (the Earthsea series, The Left Hand of Darkness, and many, many others).

The trailer Tomov provided for Reparation is spectacular. It’s the creepiest one, and really captures the darkness of the story.Check it out here, and then connect with Tomov here! His rates are truly affordable at only 120 euros. At today’s conversion rate, that’s under $140. At that rate, a book trailer could be one of the least expensive promos you’ve ever bought!

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Discount Sale on Urban/Dystopian Fantasy Sparks Price War Between Amazon and Google

So, like many folks, my novels occasionally go on sale. Right now, Reparation’s ebook is on sale until October 3 (links at bottom of this post). Usually, this is where I would give you the book’s slugline, which is:

ReparationEbookHaruki Murakami’s 1Q84 meets Mark Helprin’s Winter’s Tale as a man battles sinister forces associated with a Native American peyote cult.

I would also inform you that the work has won a national award, and that the usual ebook price is $9.99.

Now, here’s where things get interesting.

The sale price was made available through two ebook channels: Amazon and Google Play. Both provide worldwide distribution, and both offer fast and easy access for readers.

Usually the buying choice is entirely about habits and preferred methods. Some folks like to run all their purchases through Amazon. Others prefer Google, while another set don’t display any particular loyalty.

Today, with Google’s continual efforts to pry their way further into the book market, we see one clear step they are taking to gain more share: beat Amazon’s price. Importantly, this will be done without dropping the revenue earned by the book. So, everyone wins…especially the ecosystem that provides readers with more choice through more distribution channels.

Where will you buy today? Let me know, and we’ll see if the sales figures back you up!

Now, finally, about Reparation!

A beautifully written supernatural story—the work of a master craftsman.”
“Endlessly compelling. A fascinating fusion of forms.”

“Whatever is dangerous, let me do it…I am supposed to die.”

When Aidan Little Boy leaves his ailing mother’s side to visit his sister on a peyote church property in South Dakota, he encounters a religious cult run by an apparently superhuman leader. Suddenly his nondescript life becomes tangled in a world that has grown disturbing and strange.

In a series of remarkable events, the ancient beings of Native American folktales are manipulated by people with strong connections to the parallel world of spirits. Soon Aidan uncovers evidence that his sister and the rapidly growing congregation are in danger. He must understand these unknown powerful forces before the Reparation, a ceremony that will slaughter thousands of innocents.

This complex and surreal novel merges folktales, history, and contemporary lifestyles with magical realism in a hypnotically addictive original tale.

Honorable Mention, Writer’s Digest 2016 Ebook Award

Currently discounted on Amazon and Google Play. At the time of this post, Google is beating Amazon’s price by $0.48!

Grab it now, because these deep discounts won’t last long!